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MARKETING IN THE HOSPITALITY INDUSTRY

Tourism and Media

MARKETING IN THE HOSPITALITY INDUSTRY

Date Venues Fees($) Book your seat
26 5 - 30 5 2024 Istanbul $ 3300 Register Now Download Brochure
26 5 - 30 5 2024 Istanbul $ 3300 Register Now Download Brochure
30 6 - 04 7 2024 Istanbul $ 3300 Register Now Download Brochure
15 12 - 19 12 2024 Bahrain $ 2900 Register Now Download Brochure
15 12 - 19 12 2024 Jakarta $ 3300 Register Now Download Brochure
15 12 - 19 12 2024 Dubai $ 2900 Register Now Download Brochure
22 12 - 26 12 2024 Kuala Lumpur $ 3300 Register Now Download Brochure

 

 A comprehensive review of marketing in the hospitality industry; restaurants, hotels, planned play, theme parks and convention centers, based upon customer satisfaction and the customer’s perspective. Students will identify best practices in marketing, analyze the market, and assess consumer behavior, offerings, price, and promotion strategies.

 

 

Who should Attened?:

  • Hospitality marketing professionals responsible for market research .
  • Industry professionals interested in learning to gather and analyze marketing data .

Course Outline:

 

 

WORKSHOP STYLE:

 

 

A mixture of short presentations, interactive discussion, individual exercises and group work. The emphasis throughout is on a practical approach using case material and examples.

            

 

Wireless Communication

  • Cellular Networks
  • Mobile communication systems
  • GSM – GPRS – CDMA – UMTS-LTE
  • Voice over IP (VOIP) – IPV4-IPV6                                                       
  • Supervision of senior projects
  • In building solution designing,
  • Link budget calculations, coverage
  • Simulation, planning parameter optimization
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